Fractional IT leadership · AI · Bespoke build
We will tell you what not to build.
Most technology money is lost on things that were never going to work. We have spent twenty-five years making board-level technology decisions in FTSE-listed, private-equity and owner-managed businesses — including a great many decisions that were simply “don’t”. You get that same judgement, by the day or by the month, plus a team that can actually build the thing once it earns its place.
The problem
Good technology decisions need someone who has made them before
Most growing businesses cannot justify a full-time IT director, so the decisions get made by whoever is nearest — a supplier with something to sell, a capable ops manager out of their depth, or nobody at all. The bill arrives eighteen months later, in a system nobody uses and a contract nobody can leave.
What we do
Fractional IT leadership
An experienced IT director or CIO in your business two days a month, or one day a week. Strategy, roadmap, supplier control, cyber governance and a board pack that makes sense to non-technical directors.
Fractional ITAI, where it pays
A written verdict on where AI will genuinely repay the investment in your business, which jobs a tool you already own would handle, and which ones to leave alone. Then we build the ones that survive.
Our AI positionBespoke websites and apps
Sites and applications built properly, then either handed over with the code and the credentials in your name, or run for you. Your choice, and the price is the same whichever you pick.
Websites and appsShort-term consultancy
One decision, one review, one problem. Technology due diligence, architecture review, supplier renegotiation, a second opinion on a proposal you do not trust. Fixed scope, fixed fee.
ConsultancyTrack record
What that judgement has been worth
Delivered in senior roles across utilities, retail, logistics, insurance services and manufacturing. Client names withheld; the numbers are real.
Two ways to have a website built
Most agencies quietly make this decision for you. We would rather run your site than not — but we will never hold your domain hostage to win the argument.
We build it, you run it
from £2,500
- Full code and design assets, yours
- Domain registered in your name
- Admin credentials handed over in writing
- CMS training, with a recording to keep
- 30 days’ snagging support
- No lock-in, ever
Best if you have marketing or IT capacity in-house.
We build it, we run it
from £95/month, nothing upfront
- Everything opposite, plus:
- UK hosting, SSL and daily backups
- Content changes included each month
- Security patching and uptime monitoring
- A monthly report you can actually read
- Cancel any time on 30 days
- We hand over cleanly if you leave
Best if your team is already busy.
Not sure? Start with the build. You can move onto a care plan at any time — and the price is the same whether you decide on day one or day four hundred.
Two promises we will put in writing
We take no commission, rebate or referral fee from any technology supplier on advisory work. If we recommend something we could also sell you, we say so, and you are free to buy it elsewhere.
We do not charge for work that will not pay you back. We charge for the work of reaching an honest answer, because that takes real effort. But if the answer is that a project will not deliver a genuine benefit, we say so, we stop there, and there is nothing further to pay — no build proposal, no retainer pitch, no follow-up quote.
Recent work
An AI personal trainer that people actually use
A progressive web app and native mobile app sharing one backend. Photo-based food logging, body-composition scanning from any scale app, and a wearable pipeline carrying eight health metrics end to end.
Read the case studyLodge of Hospitality No. 8325
Purpose-built WordPress theme, clear information architecture and a membership enquiry flow — designed, built, hosted and maintained by us.
Visit the siteBromsgrove Dog Boarding
Local service site carrying licence details, inspection documents, pricing and testimonials — everything a regulated pet business needs a customer to see before they call.
Visit the siteStart with a conversation, not a proposal
Twenty minutes, no charge, no pitch. Tell us what is bothering you and we will tell you whether we are the right people to fix it — including when we are not.
Book a technology reviewSee our prices
Board-level and non-executive work is handled through our sister practice, Fractional CxO. Same team, same phone number.